Today’s consumers are being endlessly inundated with digital channels – and while social media marketing and digital advertising campaigns seem to take much of the spotlight, email remains an integral part of the digital marketing mix. Email remains a powerful tool for marketing teams – there are 4 billion daily email users, a figure expected… Continue reading Why Email Deliverability Still Matters for Marketing
In today’s digital world, website security is more important than ever. And the heart of any secure website is the use of an encryption protocol. When it comes to encrypting web traffic, two popular security protocols exist: SSL (Secure Sockets Layer) and TLS (Transport Layer Security). Each is designed to protect data traveling between a… Continue reading SSL vs TLS: A Beginner’s Guide to Security Protocols
Do you know your IP address? Are you sure you are the only one who knows it? Every day, malicious hackers use a technique called IP spoofing to mask their true identity and gain access to networks, computers, and even websites. A report from leading internet safety research company CAIDA found that there are nearly 30,000 unique spoofers… Continue reading What is IP Spoofing? How it Works and 6 Steps to Prevent it
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